Ford Sets Truck Standard Again with New F-150 Limited, Offering Class-Leading Luxury and Capability

July 23, 2012

Ford, the industry’s truck leader, marks the launch of the latest F-150 with a new statement on pickup luxury for 2013 – the F-150 Limited.

“The F-150 Limited signifies the highest levels of design refinement, luxury and technology that we’ve ever offered in a Built Ford Tough pickup truck,” said Ford Group Vice President for Product Development, Raj Nair. “The F-150 Limited reflects a growing trend – more and more customers today have high expectations for luxury and convenience, yet their needs call for a truly capable truck.”

Ford leads the luxury truck segment. In 1999, the company introduced the special-edition 2000 Harley-Davidson F-150. In 2001, the first King Ranch F-150 arrived. The 2009 F-150 took truck luxury to new heights with the Platinum model.

Today, more than 30 percent of F-150 sales are from these high-end trims, with MSRPs that start at more than $35,000 and reach almost $50,000.

Limited meets the still untapped and growing luxury needs of customers and dealers interested in exclusivity and fine craftsmanship who want to differentiate themselves from other high-end options. F-150 Limited surpasses the well-appointed Lariat, western-themed King Ranch and contemporary Platinum.

Refined exterior design

The 2013 Ford F-150 Limited design combines unique 22-inch polished aluminum wheels and center caps with a monochromatic exterior theme available in three handsome hues – Ruby Red Metallic Tinted Clearcoat, Tuxedo Black Metallic and White Platinum Metallic Tri-Coat.

The theme carries through the F-150 Limited exterior design with body-color front and rear bumpers, front bumper valance, sideview mirror caps, wheel-lip molding, upper fascia and grille surround.

Segment-first HID headlamps provide a signature look while delivering two and a half times more light than conventional halogen lamps. Lamp detailing even incorporates F-150 insignias.

Jewel-like chrome highlights the bold three-bar grille, tie-down hooks lining the cargo box, the single tip of the tuned exhaust and the tow hooks on 4×4 variants. “LIMITED” dimensional lettering accents the box sides.

F-150 Limited is available exclusively with a SuperCrew four-door cab configuration.

Inside Limited

Rich red and black full-grain leather-trimmed seats take luxury and style to new heights in trucks – capitalizing on a trend seen in other high-end luxury vehicles. The seats also offer cooling and heating with memory functionality to remember seating preferences for two different drivers. Head restraints are four-way-adjustable and second-row seats are heated, too.

Aluminum trims the center panel and console, lending a sophisticated yet technical touch that complements the piano black accents. Ambient lighting can shift the mood of the F-150 Limited interior, offering five accent colors.

A standard moonroof provides the upward view, while the rear view camera aids maneuvering visibility. Voice-activated navigation offers a bird’s-eye view via a centrally mounted 8-inch LCD screen. A power-sliding rear window features privacy tint and defrost functionality.

Connectivity comes standard with MyFord Touch® powered by SYNC®. Designers have optimized the physical interface for MyFord Touch to accommodate truck users who may be wearing work gloves by providing easy access to climate controls and audio presets on the center stack.

Limited offers a unique gauge cluster design with a 4.2-inch driver-programmable productivity screen that can be customized to monitor various vehicle systems. The new series level also includes a media hub with USB ports, an SD-card reader and RCA video input jacks. A powerful Sony® Audio System is standard.

Built Ford Tough

F-150 Limited brings uncompromised capability for entrepreneurial and lifestyle pursuits with an electronic six-speed automatic transmission with tow/haul mode, trailer tow package, trailer brake controller, Reverse Sensing System, power-deployable running boards and a 110-volt power inverter.

PowerFold side mirrors keep warm and dry in inclement weather and help ensure driver visibility with heated glass, memory position functionality, puddle lamps, turn signals and self-dimming actuation.

F-150 Limited is powered exclusively by Ford’s ground breaking 3.5-liter Ti-VCT EcoBoost® engine, featuring:

•365 horsepower at 5,000 rpm on regular fuel

•Unsurpassed 22 mpg highway for 4×2 model

•Twin independent variable camshaft timing for improved fuel economy

•Best-in-class 420 lb.-ft. of torque at 2,500 rpm vs. premium V8 competitors

•Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm

To complement that power, sport-tuned dampers are fitted front and rear for confidence-inspiring road dynamics.

F-150 Limited arrives at Fuller Ford this fall.

Fuller Ford offers Lifetime Free Oil Changes on ALL new vehicle purchases – in stock or factory ordered. Additionally, Fuller Ford offers the convenience of onsite Penske Truck Rental. Whether you are coming from Ohio, Kentucky, or Indiana, we are conveniently located right off of I-75, just west of downtown Cincinnati. We are Cincinnati’s ONLY downtown dealer! Check out our entire inventory at www.fullerisford.com.

 

 

 

 

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Ford F-150 Special Service Vehicle Package Now Available, Fulfilling Fleet Customer Requests for Adaptability, Efficiency

June 28, 2012

Ford Motor Company, the top-selling commercial truck brand for 27 years, is now offering a new F-150 Special Service Vehicle (SSV) Package aimed at government, municipal and commercial fleets.

“Our fleet customers have been asking us to create this option for F-Series trucks,” said Ford Government Sales Manager Tony Gratson. “We’re confident the current and updated 2013 F-150 equipped with the SSV Package will be of particular interest to our government customers with rugged jobs such as law enforcement, firefighting, and national and state park patrols.”

Ford anticipates commercial buyers across a variety of businesses, like their government fleet counterparts, will appreciate the value in this no-charge package.

F-150 SSV content includes a high-capacity 220-amp alternator to support fleet-class electrical needs.

To meet wide-ranging SSV applications, the package will be available for both SuperCab and SuperCrew configurations, 4×2 and 4×4 models, and with a choice of 5.0-liter V8 or 3.5-liter EcoBoost® engines.

When SSV-equipped, the F-150 interior is optimized for driver comfort, maximum adaptability for aftermarket upfit of task-specific accessories, and second-row seat durability.

The SSV seating package is 40/20/40, with the center 20 percent omitted completely to maximize space for in-cab aftermarket equipment such as law enforcement communications and firearms installations. The central console is omitted also, creating even more space.

Individual driver and first-row passenger seating surfaces are upholstered in easily cleaned cloth for comfort over the long haul.

The three-across, full-width second-row seat is covered completely in rugged, durable vinyl, ideal for law enforcement use or work-crew transport.

Ford places no restrictions on F-150 optional content so that fleets – both government and commercial – have maximum flexibility in ordering exact vehicle specifications. This enables F-150 SSV buyers to specify such options as heavy-duty tires, 4×4 skid plates and interior convenience content.

Along with the choice of 5.0-liter V8 and 3.5-liter EcoBoost engines, SSV Package vehicles – like all Ford F-150 pickups – are equipped with a fuel-saving six-speed automatic transmission.

5.0-liter four-valve dual-overhead-camshaft Ti-VCT V8

•Best-in-class 360 horsepower at 5,500 rpm vs. standard V8 competitors

•21 mpg highway, unsurpassed 15 mpg city (4×2)

•Best-in-class 10,000 pounds maximum trailer tow vs. standard V8 competitors

3.5-liter Ti-VCT EcoBoost

•365 horsepower at 5,000 rpm on regular fuel

•Best-in-class 420 lb.-ft. of torque at 2,500 rpm vs. premium V8 competitors

•Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm

•Best-in-class 11,300 pounds maximum trailer tow vs. all competitors

•Best-in-class 3,120 pounds payload vs. all competitors

Fuller Ford offers Lifetime Free Oil Changes on ALL new vehicle purchases – in stock or factory ordered. Additionally, Fuller Ford offers the convenience of onsite Penske Truck Rental. Whether you are coming from Ohio, Kentucky, or Indiana, we are conveniently located right off of I-75, just west of downtown Cincinnati. We are Cincinnati’s ONLY downtown dealer! Check out our entire inventory at http://www.fullerisford.com.


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