HD Radio

A number of 2011 Ford models will add the availability of HD Radio to their audio system. There are some common misconceptions that people have regarding this service.

HD Radio is a digital radio technology developed by iBiquity Digital Corporation. Thousands of AM and FM stations in the U.S. use it to broadcast audio and data at the same time as their analog signals. It is the only digital system approved by the Federal Communications Commission (FCC) for broadcast in the U.S.

This new technology is already generating considerable interest. And, just so there is no confusion out there, according to iBiquity Digital Corporation, “HD” is simply a brand name and does not stand for “high definition” or “hybrid digital”.


  • Improved sound quality
  • Increased number of channels with a wider choice of music, genres and artists
  • Data services, including artist and song IDs, traffic and stock market information
  • No additional subscription fee

Fuller Ford’s friendly sales and service staff can help you with all of your HD Radio questions. As always, Fuller Ford offers Lifetime Free Oil Changes on ALL new vehicle purchases – in stock or factory ordered. Fuller Ford is the Cincinnati Tri-State Region’s leader for the hottest, cutting-edge, most fuel efficient vehicles available. Whether you are coming from Ohio, Kentucky, or Indiana, we are conveniently located right off of I-75, just west of downtown Cincinnati. Check us out on the web at www.fullerisford.com.

Watch this video to learn more about HD Radio:  http://www.hdradio.com/the_buzz.php?thebuzz=405


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